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【Part 2】 Transforming Japanese Heritage Culture into Modern Classics: Ishikawa Shigyo’s Mino Washi Paper Crafts, OEM Partnerships, and Global Brand Appeal for Trade.Ishikawa Paper Goods Ltd. 2025.03.31

2025.04.02

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Continuing from the first half →https://www.ishikawa-shigyo.com/news/detail_1646.html


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〇●〇 Bestselling Product Information 〇●〇

■Ishikawa Paper Industry Directly-Managed Store: Popular Product Ranking!!

■[Limited Bonus] Use an order form to get a free Zodiac Paper Soap gift!

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■To answer the frequent question, “What’s selling right now for B2B importers of Japanese crafts and novelty items?” we’ve ranked the best-selling products from our directly-managed store!!

We compared April of last year with February–March of this year!

Feel free to use this as a reference for placing orders, as it can also serve as an order form^^

Here is Ishikawa Paper Industry’s direct store popularity ranking ↓↓

https://www.ishikawa-shigyo.com/lsc/lsc-upfile/catalog/02/71/271_1_file.pdf

<Aggregation Period>

Popular products from last year: April 2024

Popular products this year: February–March 2025

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■Using an order form gets you a paper soap bonus!

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When you use an order form, receive a gift of “Zodiac 12-Animal Paper Soap (50 sheets)!”

Enjoy these fun portable soaps in original packaging!

For more details on the products in the ranking, simply enter the item number on the Ishikawa Paper Industry Rakuten top page search to see full information.

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★★★ News from Minowa! OEM Novelty Latest Information ★★★

■We accept OEM orders in small lots!

■Create novelty items using Mino washi, a traditional Japanese craft material

■Handmade kits are also possible

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A collection of Ishikawa Paper Industry OEM examples available from small lot orders

We transform it into an adorable “Washi Korokoro Tumbling Doll.”

Handmade kits are also an option!

Our hugely popular item “Washi Korokoro”

These are auspicious roly-poly dolls that symbolize “fall down seven times, stand up eight.”

They are original figurines made of Mino washi paper, one of our company’s specialties.

These unique figurines can be produced from as few as 300 units per lot!

Our in-house creators utilize their expertise and ideas accumulated over the years to craft wonderful products!

Not only do we offer finished products, but we can also make DIY kits (with instructions) to help you assemble your own doll!!

We are hosting workshops featuring these handmade kits!!!

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※※Collection of Past Examples※※

Ishikawa Paper Industry OEM Case Study Introduction Page

https://www.ishikawa-shigyo.com/oem.html

■Other OEM examples besides Washi Korokoro

OEM for papier-mâché items and Matryoshka-style papier-mâché items are also popular!

▲Collaboration with popular anime!

Original papier-mâché items featuring “Attack on Titan,” “Chainsaw Man,” and more

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〇●〇 Popular Product Information 〇●〇

Ishikawa Paper Industry Original Name Plates: Now on sale and receiving great reviews!

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■New 2025 Boys’ Day Doll collection. Check out the 2025 Boys’ Day Doll Catalog. We can create custom name plates for end users, plus free shipping!

■“Preferred Client Bonus: Name Plate Guide”

We will create name plates for each end user’s individual request at a price of just 330 yen (tax included)!

With our free shipping service, items are sent directly to the end user under your sender name!

Here is the Rakuten page for name plates ↓

https://item.rakuten.co.jp/ishikawa-shigyo/55523/


【Points to Note When Ordering Name Plates!】

・Eligibility is limited to those who have purchased our specified items

・One name plate per person’s name

※Take care, as the text you enter goes directly onto the name plate!

※Please keep it within ten characters.

※Please enter the date of birth in Japanese era notation and kanji numerals.

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〇●〇 Latest News from Our Hands-On Shop Staff 〇●〇

・Craft workshops in Mino City, Gifu Prefecture

・Our workshop schedule from March to May

・Recommended DIY experiences for spring and Golden Week

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◆Notice from Our Directly-Managed Store◆

We are now accepting orders for our original service “Preferred Client Bonus: Name Plates!” 

We will send customized name plates directly to each end user!

Click here for our Mino washi goods workshop schedule from March to May

https://www.ishikawa-shigyo.com/news/detail_1584.html

■Closed Days Notice

May: Closed on the 1st and 2nd

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■Recommended DIY experiences for spring and Golden Week

Very popular Children’s Day doll-making for May!

Celebrate by making your own warrior helmet dolls or carp streamer dolls♪


[Unique creations for everyone to enjoy!]

We’re hosting an Instagram contest starting in March! Prizes will be awarded to winners!

Please post your creations with the keyword below.

Past creations made with our kits are also eligible.

The keyword is →#石川紙業コンテストspring


[Contest Period]

From March 1, 2025

Announcement of winners: via Instagram.

Prize delivery: We will contact winners through Instagram DMs.

※If you do not reply to the winner DM within the specified time, your prize is forfeited.

Submitted images may be used as examples for our workshop.

Please be sure to like each other’s posted creations!

We look forward to your submissions!

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Campaign Overview♪

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For customers who purchase 10 or more of our Washi Korokoro series (either finished products or kits), you’ll receive one additional Washi Korokoro of your choice for free!!

Take this opportunity to collect and display your Washi Korokoro series♪

Here is the Washi Korokoro Series Catalog ↓↓

https://www.ishikawa-shigyo.com/lsc/lsc-upfile/catalog/02/46/246_1_file.pdf (Completed Products)

https://www.ishikawa-shigyo.com/lsc/lsc-upfile/catalog/02/48/248_1_file.pdf (Handmade Kits)


Here is our blog introducing this campaign ↓↓

https://www.ishikawa-shigyo.com/news/detail_1377.html

・Mino Maneki Special Offer

・Hand-dyed Mino washi bookmarks + free transparent display stand special offer

・Clip-on magnet + free magnet board special offer

・Free sample offer with purchase of 20 or more wagasa (traditional Japanese umbrellas)

・Original label offer for tenugui (Japanese hand towels)

・Noshipochi 30 special offer

・Craft shikishi 4 shipping offer

・Free shipping offer on new Japanese stationery items, including Seeing Origami Series, for orders of 10,000 yen or more

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Editor’s Postscript from Our Staff ~Yamashita’s Ramblings~


Greetings! This is Yamashita, in charge of our newsletter.


One of my hobbies is wearing kimono, so I recently visited Inuyama in traditional attire.

It wasn’t an old-fashioned style, though—it had lace elements for a modern twist. Paired with a skirt, it created a rock-inspired hakama look.

Above all, it’s a comfortable choice for those of us who enjoy strolling and snacking without feeling constricted around the waist.

These days, even young people are creatively arranging their kimonos, making them super cute to the point where I can only exclaim, “Wow, that’s adorable!”

At kimono markets, you’ll find everything from frills and lace to eccentric and traditional patterns—each style is unique. Needless to say, my wallet’s drawstring ends up quite loose.

The other day, I discovered a convenient item that simply zips up to secure the obi (kimono sash).

I’m amazed at how easy it is to wear kimono casually now. And best of all, it’s comfortable enough for driving, so give it a try!

Kimono, too, has evolved with the times.

As it becomes more casual, we might even see a “kimono version of Uni●lo” appear someday.


Now, today’s newsletter is about the April issue of our Iki-Iki Newsletter and our expanded catalog.

Here is our April Iki-Iki Newsletter ↓

https://www.ishikawa-shigyo.com/news/detail_1637.html


◆Announcing the 5th Wave of New Products!!!◆

・New colors added to the “Ultra-Light 24-Rib Long Umbrella Series”!

・New colors added to the “Ultra-Light 12-Rib Folding Umbrella Series”!

https://www.ishikawa-shigyo.com/lsc/lsc-upfile/catalog/02/94/294_1_file.pdf

・Our summer catalog has been renewed!

https://www.ishikawa-shigyo.com/lsc/lsc-upfile/catalog/01/36/136_1_file.pdf

Just like Uni●lo, we have an abundant product lineup! And we’re still expanding!

Going forward, we’ll continue listening to our customers and developing outstanding products and services. With the philosophy of “Gifting the Rich Spirit of Japan,” we aim to bring smiles, energy, and happiness to everyone across the country. Thank you for your continued support!

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~Gifting the Rich Spirit of Japan~

2382 Yoshikawa-cho, Mino-shi, Gifu 501-3721, Japan

Ishikawa Paper Industry Co., Ltd. President: Michihiro Ishikawa / Sales Department: Minowa, Sato, Yamashita

Phone: 0575-33-0228

Fax: 0575-35-1363

Minowa’s Mobile: 090-5116-7153

Sato’s Mobile: 090-5851-4673

Yamashita’s Mobile: 080-2659-6912

Email: shigyo@jt7.so-net.ne.jp

Website: http://www.ishikawa-shigyo.com/